Draft personalized outreach for leads

Sales reps manually research each lead's company, dig through positioning and proof points, and write a tailored email one prospect at a time. This is slow, inconsistent across reps, and forces a tradeoff between personalization and the volume needed to keep the pipeline full.

On a set schedule (e.g. daily), the agent works through a lead list and picks up each contact that has not yet been emailed, runs live web research on their company, and pulls product positioning and proof points from uploaded knowledge files to draft a tailored subject and message guided by the rep's pitch direction. It writes the draft back to the lead record, sends through email and marks the lead when sending is enabled, and skips any lead missing an email, company, or website with a clear note explaining why. Each run only touches leads added or left unsent since the last one, so new leads are picked up automatically without anyone kicking it off.

Every lead arrives with a researched, on message outreach email ready to review or already sent, letting reps reach more prospects without sacrificing personalization.